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Vol. 5 No. 2 (2025): Journal of Management and Digital Business
Articles
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The impact of brand love on brand loyalty with self-esteem and social-influence as a mediating role: Indonesian photography industries
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Abstract: 401 times |
Downloaded 547 times | DOI : https://doi.org/10.53088/jmdb.v5i2.1323
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Purchase intention produk ramah lingkungan: Pendekatan theory of planned behavior
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Abstract: 661 times |
Downloaded 512 times | DOI : https://doi.org/10.53088/jmdb.v5i2.1367
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Kunci loyalitas pelanggan Skincare Emina: Kepuasan atau profitabilitas pelanggan?
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Abstract: 341 times |
Downloaded 379 times | DOI : https://doi.org/10.53088/jmdb.v5i2.1585
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Dampak pelatihan, pengalaman, dan lingkungan kerja fisik terhadap produktivitas kerja karyawan PT.X bagian produksi Plywood
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Abstract: 407 times |
Downloaded 684 times | DOI : https://doi.org/10.53088/jmdb.v5i2.1659
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Analysis of consumer motivation on purchase intention of Flimty Fiber A study on Flimty Fiber consumers in West Kalimantan
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Abstract: 201 times |
Downloaded 284 times | DOI : https://doi.org/10.53088/jmdb.v5i2.1335
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Workload, Job Stress, and Employee Turnover Intention
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Abstract: 523 times |
Downloaded 360 times | DOI : https://doi.org/10.53088/jmdb.v5i2.1554
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Investigating the determinants of customer loyalty at Kedai Kopi Kulo in Jakarta
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Abstract: 166 times |
Downloaded 253 times | DOI : https://doi.org/10.53088/jmdb.v5i2.1374
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Kreativitas, e-WOM, motif, dan kepemimpinan merek dalam membangun minat pembelian ulang: Peran mediasi emosi pada minuman kekinian di Kota Batam
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Abstract: 128 times |
Downloaded 97 times | DOI : https://doi.org/10.53088/jmdb.v5i2.1572
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Peran kualitas sistem informasi, fitur produk, dan kepuasan pengguna terhadap keputusan penggunaan Layanan Pegadaian Digital (PDS) di Pegadaian Semarang
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Abstract: 136 times |
Downloaded 113 times | DOI : https://doi.org/10.53088/jmdb.v5i2.1657
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Pembelian impulsif di era digital: Peran live streaming, content marketing, dan ulasan pelanggan online pada pengguna Shopee
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Abstract: 297 times |
Downloaded 350 times | DOI : https://doi.org/10.53088/jmdb.v5i2.1776
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Kekuatan aktivitas pemasaran di media sosial dalam meningkatkan niat beli berulang produk Fore Coffee di Indonesia
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Abstract: 192 times |
Downloaded 146 times | DOI : https://doi.org/10.53088/jmdb.v5i2.1779
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Dampak notifikasi merger dan akuisisi terhadap return saham pada perusahaan perbankan Indonesia
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Abstract: 129 times |
Downloaded 163 times | DOI : https://doi.org/10.53088/jmdb.v5i2.1825
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Peran pemasaran digital dan modal usaha dalam meningkatkan pendapatan: studi empiris pada UMKM di Desa Bandar Tengah Kecamatan Bandar Khalifah
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Abstract: 221 times |
Downloaded 115 times | DOI : https://doi.org/10.53088/jmdb.v5i2.1911
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Sustainable supply chain practices and business performance of culinary MSMEs in West Java
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Abstract: 142 times |
Downloaded 96 times | DOI : https://doi.org/10.53088/jmdb.v5i2.1956
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Efektivitas diskon dan promosi digital dalam mempengaruhi keputusan pembelian konsumen wanita di e-commerce Indonesia
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Abstract: 230 times |
Downloaded 300 times | DOI : https://doi.org/10.53088/jmdb.v5i2.1833
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Analisis social return on investment program CSV berbasis ekonomi sirkular untuk pemberdayaan UMKM
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Abstract: 72 times |
Downloaded 92 times | DOI : https://doi.org/10.53088/jmdb.v5i2.1874
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Promosi digital, daya tarik iklan, citra merek, dan strategi tagline gratis ongkir dalam mendorong keputusan pembelian generasi Z di Tokopedia
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Abstract: 217 times |
Downloaded 184 times | DOI : https://doi.org/10.53088/jmdb.v5i2.1876
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Analisis komparatif dampak fear of missing out (FOMO) terhadap impulse buying pada generasi milenial dan generasi Z di Kota Bandung
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Abstract: 349 times |
Downloaded 456 times | DOI : https://doi.org/10.53088/jmdb.v5i2.1838
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Kecenderungan penggunaan paylater di kalangan mahasiswa: Peran perilaku konsumtif dan tekanan sosial
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Abstract: 151 times |
Downloaded 83 times | DOI : https://doi.org/10.53088/jmdb.v5i2.1862
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Eksplorasi electronic word of mouth melalui Instagram, harga, micro influencer, dan perceived value pada minat Beli Nail Art
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Abstract: 45 times |
Downloaded 50 times | DOI : https://doi.org/10.53088/jmdb.v5i2.1685
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