Konten Bookstagram terhadap minat baca bagi followers-nya
DOI:
https://doi.org/10.53088/librarium.v1i2.667Keywords:
Sosial Media, Instagram, Minat Baca, bookstagram, social media, interest in readingAbstract
Introduction: This research aims to determine the influence of bookstagram content on reading interest among its followers.
Data Collection Methods: To measure this influence, the researchers distributed questionnaires to the samples in this study. The type of research used in this research is descriptive quantitative research. This research aims to find out the content of bookstagram, to find out the influence on bookstagram content and to find out how big the influence is.
Data Analysis: Data analysis techniques in this research use descriptive analysis, normality test, linearity test, simple linear regression analysis test, correlation and determination coefficient analysis and hypothesis testing.
Result and Discussion: In testing the hypothesis test, we got a tcount value of 11.254 > ttable 1.966, which means that the content of the bookstagram account has a significant effect on reading interest or in other words has a positive influence between the two variables.
Conclusion: The content on the bookstagram account regarding reading interest for its followers shows that the content on the bookstagram account provides information that suits the needs of its followers with the content created by the bookstagram account having a good form of conveying information.
References
Agus Yudi Raya, “Hubungan Antara Kualitas Isi Konten Dan Kredibilitas Sumber Informasi Dengan Minat Membaca Berita Di Akun Instagram@ Cegatansemarang Pada Masyarakat Kota Semarang” (PhD Thesis, Universitas Islam Sultan Agung Semarang, 2021), accessed November 13, 2022, http://repository.unissula.ac.id/24529
Destya Maya Putri and Evawani Elysa Lubis, “Pengaruh Media Sosial Line Webtoon Terhadap Minat Membaca Komik Pada Mahasiswa Universitas Riau” (Journal:eArticle, Riau University, 2018), accessed November 13, 2022, https://www.neliti.com/publications/208551/.
Galuh Wanda Saputri, “Pengaruh Aplikasi Wattpad Terhadap Minat Baca Di Bidang Dakwah Mahasiswa Dakwah Dan Komunikasi” (undergraduate, UIN SUNAN AMPEL SURABAYA, 2019), accessed November 13, 2022, http://digilib.uinsby.ac.id/34613/.
Helena Anggidesialamia, “Upaya Meningkatkan Minat Baca Melalui Review Konten Cerita Rakyat Pada Aplikasi YouTube” 3, no. 2 (May 2020): Hlm. 76, accessed February 1, 2023, https://journal.ikipsiliwangi.ac.id/index.php/comm-edu/article/view/3779.
J Mattern, Instagram (Minneapolis: Abdo Publishing, 2016), Hlm.4-8.
Kaplan, A. M., & Haenlein, M. (2010). Users of the world, united The challenges and opportunities of Social Media. Business horizons, 53(1), hlm. 61.
Sintia Astarina, “Instagram @sintiawithbooks,” accessed February 8, 2023, https://www.instagram.com/sintiawithbooks/.
Undang Sudarsana and Bastiano, Pembinaan Minat Baca, 2nd ed. (Tangerang Selatan: Universitas Terbuka, 2014), Hlm. 4.27.
Downloads
Published
How to Cite
Issue
Section
License
Copyright (c) 2024 Feby Rinanda, Rohmaniyah
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.
Copyright
Authors retain copyright and grant the journal right of first publication with the work simultaneously licensed under a Creative Commons Attribution-ShareAlike 4.0 International License. In line with the license, authors are allowed to share and adapt the material. In addition, the material must be given appropriate credit, provided with a link to the license, and indicated if changes were made. If authors remix, transform or build upon the material, authors must distribute their contributions under the same license as the original.
Licensing
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.
