Journal of Management and Digital Business

Adopsi QRIS dan perilaku penggunaan aktual: Peran kemudahan penggunaan, ekspektasi kinerja, dan niat perilaku

Chandra Kevin Dirgantara — 2026-09-26

The digital payment transformation in Indonesia is accelerating rapidly with the adoption of QRIS (Quick Response Code Indonesian Standard) as the national standard. Although QRIS user growth has been significant, a gap remains in understanding the mechanisms behind this technology’s adoption. This study aims to analyze the influence of Ease of Use and Performance Expectations on Actual QRIS Usage Behavior through Behavioral Intention as a mediating variable. Using a quantitative approach with a cross-sectional design, data were collected from 201 active QRIS users in Cirebon City via a structured questionnaire and analyzed using Structural Equation Modeling-Partial Least Squares (SEM-PLS). The results indicate that Usability and Performance Expectations significantly and positively influence Actual Usage Behavior, with Performance Expectations having a stronger effect. However, Behavioral Intention did not mediate this relationship, suggesting that practical needs and habits influence QRIS usage more than conscious intentions. These findings have important implications for regulators and service providers in optimizing strategies to increase QRIS adoption by emphasizing the system’s functional benefits and ease of use.

Citra merek, kualitas pelayanan, persepsi harga, dan niat daftar ulang: Peran mediasi word of mouth pada Temasek Independent School

Eric Budiyono — 2026-09-26

Parents’ re-enrollment decisions in high-cost international schools are an important issue in educational service consumer behavior. However, this topic remains relatively underexplored, particularly regarding the role of word of mouth as an intervening variable. This study aims to analyze the influence of brand image, service quality, and price perception on parents’ re-enrollment intention at Temasek Independent School Bandung, and to examine the role of word of mouth in these relationships. This study used a quantitative approach with a parent survey, and the data were analyzed using PLS-SEM in SmartPLS 4. The findings show that brand image, service quality, and price perception influence re-enrollment intention. Brand image and service quality also influence word of mouth, which subsequently contributes to parents’ intention to re-enroll. However, word of mouth was not a significant mediator. These findings indicate that re-enrollment decisions in high-cost education are mainly shaped by parents’ direct evaluations of the school’s brand image, service quality, and price perception.

Going live, going buy: Exploring the stimulus–organism–response mechanism in Tiktok live shopping

Mudji Rahmat Ramelan — 2026-09-26

This study investigates the influence of live streaming attributes on purchase intention in TikTok-based live commerce, with consumer trust and perceived enjoyment as mediators. Grounded in the Stimulus-Organism-Response (SOR) framework, the research explores how digital stimuli, such as seller interactivity, friendliness, and real-time engagement, shape internal psychological responses that ultimately drive consumer behavior. A survey of 275 Indonesian TikTok Shop users was analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM). Results reveal that while live streaming attributes do not directly affect purchase intention, they significantly enhance trust and enjoyment, which in turn positively influence purchasing decisions. Age was found to significantly predict trust and enjoyment, while gender and occupation showed no significant effects. These findings underscore the role of cognitive and emotional mediators in digital commerce and highlight the importance of personalization in live streaming strategies.

Adaptasi aparatur terhadap digitalisasi layanan publik: Studi kualitatif tentang perubahan praktik kerja di Kota Ambon

Natasya Minarti Noya — 2026-09-26

The transformation based on the Electronic-Based Government System (SPBE) changes not only the technical system but also bureaucratic culture and work patterns. This study analyzes civil servants' adaptation to the digitalization of public services in the Ambon City Government. The study used a qualitative approach with a case study design, using semi-structured interviews, limited observations, and policy document analysis. The researchers purposively selected informants and used snowball sampling to achieve data saturation. The results show that digitalization changes not only the bureaucratic work system but also organizational culture and civil servants' interaction patterns. Civil servants adapt through collective learning, leadership support, and strengthened organizational capacity. This study also found that local culture, such as collectivity, interpersonal solidarity, and the pela gandong spirit, plays a significant role in supporting collaborative adaptation during digital transformation. These findings confirm that civil servant adaptation is a socio-organizational process influenced by local culture and regional infrastructure conditions.

Winning customers in platform economy: Captivating online reviews, online ratings, and e-service quality

Farid Subkhan — 2026-09-29

This research analyzed and provided a clear picture of how online reviews, online ratings, and e-service quality variables influence customers' purchasing decisions in platform economies such as GoFood, GrabFood, and ShopeeFood. The study used a quantitative research approach, employing non-probability sampling to collect data from 150 participants in Jakarta, Bandung, Surabaya, Semarang, and Medan. The analysis was conducted using a probit regression model with SPSS and the R analytical tool. Results from the study reveal that online ratings and e-service quality play a significant role in usage decisions towards the platform economy, while online reviews do not. The three variables collectively have a significant impact on consumers' usage decisions in the digital platform economy. The results of this research are beneficial for companies in the food delivery platform economy in formulating initiatives to refine service performance and encourage active customer participation. Further research is recommended using a qualitative method to provide an in-depth analysis of customer expectations, attitudes, and behaviors regarding these three variables.

A conceptual model of green e-commerce user interface/ user experience design toward enhancing brand image

Ni Wayan Sukartini — 2026-09-29

Green e-commerce is a growing driver of sustainable consumption, yet communicating sustainability values through User Interface and User Experience (UI/UX) design remains limited. Most studies address green features or behavior in isolation, leaving a gap in integrating systematic design approaches with behavioral models. This study develops a conceptual model for UI/UX design in green e-commerce toward enhancing brand image. A qualitative content analysis approach was employed, triangulating observations of three purposively selected platforms, semi-structured interviews with nine participants (three SME owners and six users), literature reviews, and expert Focus Group Discussions (five domain experts). Data were analyzed through thematic coding guided by Design Thinking stages and the Fogg Behavior Model (FBM). The findings identify five key UI/UX principles: eco-friendly design, transparency, gamification, personalization, and behavioral nudges, each linked to FBM components of motivation, ability, and prompt. The resulting model offers SMEs a practical framework to strengthen green brand credibility and reduce greenwashing risk. Empirical validation through usability experiments is recommended for future research.

Institutional pressures in open-source ERP adoption: Evidence from a family-owned manufacturing firm in Indonesia

Muhammad Febrilian Dwi Syahputra — 2026-09-29

This research examines the impact of institutional pressures on the successful adoption of open-source Enterprise Resource Planning (OS-ERP) systems within family-owned manufacturing companies in Indonesia. Unlike previous research, which usually links ERP adoption to the voluntary acceptance of users, this research seeks to take an institutional approach to understanding the role of organizational structures in shaping implementation processes. A qualitative case study methodology was employed through semi-structured interviews with 14 users across two textile companies. The research reveals that coercive pressures from upper management are the main forces of ERP adoption, whereas normative and mimetic pressures are absent. Thus, the system used is more of an organizational structure as well as a function of job description. Although users are resistant initially, they eventually adapt through continuous usage and learning. This study indicates that the success of ERP implementation more likely comes from institutional pressures rather than from users’ voluntary compliance. This perspective is particularly relevant to explain the adoption of technology in traditional family-owned and hierarchical enterprises.