Journal of Management and Digital Business

Komitmen organisasi pegawai puskesmas: Integrasi karakteristik individu, karakteristik pekerjaan, pengalaman kerja, dan kualitas kehidupan kerja

2026-02-23T23:00:11+07:00

This study is based on the increasing tasks and responsibilities of employees at Kemranjen I and II Community Health Centers, particularly in the service and data management sectors in Kemranjen District. The objective of this research is to analyze the influence of individual, job, and work experience characteristics on organizational commitment. This study employs a quantitative method, with data collection conducted through questionnaires and observations. The population consists of 121 employees, and the sampling technique used is total sampling, whereby the entire population serves as the sample. The analysis is performed using the Partial Least Squares (PLS) approach with a Structural Equation Modeling (SEM) framework. The results indicate that individual characteristics, job characteristics, work experience, and quality of work life each have a positive and significant effect on organizational commitment. Affective Events Theory explains how internal and external factors trigger positive emotions, thereby strengthening employees' emotional attachment, so it is recommended to optimize these factors to increase organizational commitment.

Unpacking the work-life balance-performance link: Engangement and job satisfaction as mediators

2026-02-23T23:00:08+07:00

This study examines the effect of work-life balance on employee performance, with employee engagement and job satisfaction tested as parallel mediators. Using a quantitative design, we surveyed 115 production employees at a garment manufacturing company in Jepara, Indonesia, selected through purposive sampling. Data were collected using a 5-point Likert-scale questionnaire and analyzed using PLS-SEM. The results show that work-life balance does not have a significant direct effect on employee performance. However, work-life balance has a positive and significant effect on both employee engagement and job satisfaction, and each mediator, in turn, has a positive and significant effect on employee performance. These findings confirm full mediation in a parallel model, with the employee engagement pathway (cognitive motivational) stronger than the job satisfaction pathway. Practically, organizations should prioritize work-life balance policies that foster engagement to improve performance. This study is limited by its cross-sectional design and focus on a single manufacturing industry, which may constrain the generalizability of the results.

The impact of income diversification on the market value of Indonesian banking companies

2025-09-02T14:06:41+07:00

This study examines the effect of bank income diversification on the market value of Indonesian banking firms. The sample consists of eight banks listed on the Indonesia Stock Exchange over the 2015 to 2021 period. Income diversification is measured by the proportion of Net Non-Interest Income (NNII), market value is proxied by Tobin’s Q, and bank profitability, measured by return on assets (ROA), is included as a control variable. The sample was selected purposively based on data availability and consistency, resulting in 56 observations. The study employs multiple linear regression analysis. The results indicate that income diversification has a positive and statistically significant effect on market value. These findings suggest that diversifying income sources can enhance bank valuation and encourage banks to expand non-interest income streams to sustain value creation. However, the study is limited by its sample size and observation period, which leaves room for broader future research. Theoretically, the findings support signaling theory and portfolio theory, which suggest that income diversification can serve as a positive signal to investors while reducing the risks associated with dependence on interest income. In practice, the study highlights the importance of income diversification strategies for improving market valuation and strengthening the competitiveness of Indonesian banks.

Pemasaran digital dan minat berkunjung ke Lembang Park and Zoo: Peran content marketing, live streaming, celebrity endorser, dan e-WOM di TikTok

2026-03-20T12:51:00+07:00

The popularity of TikTok has made it a dominant digital platform that is strategic for various promotional activities, including those for tourist destinations. This provides opportunities for tourism managers to utilize engaging content marketing, live streaming, the involvement of popular figures as celebrity endorsers, and the dissemination of information through recommendations and reviews (electronic word of mouth) to increase engagement and visit intention among tourists via the TikTok social media platform. This study aims to analyze the influence of content marketing, live streaming, celebrity endorsers, and electronic word of mouth on the visit intention to Lembang Park and Zoo. The study employs a quantitative approach with 170 respondents who follow the Lembang Park and Zoo TikTok account, and analyses the data using Partial Least Squares Structural Equation Modeling (PLS-SEM). The results indicate that content marketing, live streaming, celebrity endorsers, and electronic word of mouth positively influence visit intention. These findings imply that tourism destination managers need to integrate these four digital marketing strategies simultaneously, with an emphasis on selecting credible celebrity endorsers aligned with the destination’s image, to effectively build interest in visiting among social media users.