TAUFIQ, Y. M.; CAHYA, H. N.; ARYANTO, V. D. W.; ANOMSARI, A. Promosi digital, daya tarik iklan, citra merek, dan strategi tagline gratis ongkir dalam mendorong keputusan pembelian generasi Z di Tokopedia. Journal of Management and Digital Business, [S. l.], v. 5, n. 2, p. 647–668, 2025. DOI: 10.53088/jmdb.v5i2.1876. Disponível em: https://journal.nurscienceinstitute.id/index.php/jmdb/article/view/1876. Acesso em: 25 aug. 2025.